Pablo Rodríguez Lozada (January 4, 1923 – February 28, 1973), better known as Tito Rodríguez, was a Puerto Rican singer and bandleader. He started his career singing under the tutelage of his brother, Johnny Rodríguez. In the 1940s, both moved to New York, where Tito worked as a percussionist in several popular rhumba ensembles, before directing his own group to great success during the 1950s. His most prolific years coincided with the peak of the mambo and cha-cha-cha dance craze. He also recorded boleros, sones, guarachas and pachangas.
Rodríguez is known by many fans as "El Inolvidable" (The Unforgettable One), a moniker based on his most popular song, a bolero written by Cuban composer Julio Gutiérrez.
Early years
Tito Rodríguez was born in Barrio Obrero, Santurce, Puerto Rico, a construction worker from San Sebastián, Puerto Rico (Tito Rodríguez Jr. in an interview with Eugie Castrillo said that Tito's father was from San Sebastián, Puerto Rico https://www.youtube.com/watch?v=NiVDeUngSsE if you go to 19:16 of the video he's making the claim) and Severina Lozada from Holguín, Cuba. During his childhood he aspired to be a jockey and tried out racing horses at Hipódromo Las Casas in Villa Palmera, Santurce. His older brother, Johnny Rodríguez was a popular singer and composer, who inspired the younger Rodríguez to become a musician. In 1936, 13-year-old Rodríguez joined the group of Ladislao (El Maestro Ladí) Martínez, Conjunto de Industrias Nativas, as a singer. When he was 16 years old, he participated in a recording with the renowned Cuarteto Mayarí. In 1940, Rodríguez moved to New York City shortly after his parents, José and Severina, died. He went to live with his brother Johnny, who had been living there since 1935.
Musical career
Beginnings as a musician
In New York, Rodríguez was hired as a singer and bongó player for the orchestra of Eric Madriguera. In 1941, he recorded "Amor Guajiro", "Acércate Más" (Come Closer) and "Se Fue la Comparsa". In 1942, Rodríguez joined the band of Xavier Cugat, and recorded "Bim, bam, bum" and "Ensalada de congas" (Conga Salad).
Rodríguez joined and served in the U.S. Army for one year. After he was discharged, he returned to New York where he joined the orchestra of José Curbelo. On one occasion, the band performed at the China Doll Cabaret. There he met a young Japanese chorus girl by the name of Tobi Kei (b. Takeko Kunimatsu), who eventually became his wife. For example, Rodríguez's version of "Avísale a mi contrario" has been often cited as an example of this "feud",
United Artists years
Rodríguez tried his luck with boleros and recorded various albums for the United Artists label, spawning various hit songs such as "Inolvidable", composed by Julio Gutiérrez, and "En la soledad", composed by Puchi Balseiro. "Inolvidable" sold over a million and a half copies world-wide in 1963. Rodríguez produced his own television show called "El Show de Tito Rodríguez" which was transmitted through San Juan's television Channel 7 (whose call letters were WRIK-TV at the time). Among the guest stars that appeared on his show were Sammy Davis Jr., Tony Bennett, Shirley Bassey, Roberto Clemente and Orlando Cepeda. Rodríguez also founded his own recording studio/label called TR Records.
Rodríguez's last public appearance was with Machito and his band on February 2, 1973, at Madison Square Garden in New York City.