Sydsvenska Dagbladet Snällposten, generally known simply as Sydsvenskan (, ), is a daily newspaper published in Scania in Sweden.

History and profile

Sydsvenskan was founded in 1870. In 1871 the paper merged with Snällposten which was started in 1848. Until 1966, Sydsvenskan had close ties to the Rightist Party (now Moderate Party). In the Swedish debate about the country's role in the EU and in relation to the Eurozone, the paper has emphasized the importance of a closer political, economical, and cultural affiliation to Europe.

Paywall Policy Changes

Sydsvenskan introduced a soft paywall in February 2013 limiting non-subscribers to a maximum of 20 free articles per month. In 2014, this was changed to 5 articles per week. Subscription models were available from 28 Swedish kronor, with the cheapest one giving full access to the website. A year after the introduction of the paywall, 60,000 subscribers had created accounts on the website and 4,000 had purchased a digital subscription.

However, as of May 2026, Sydsvenskan is entirely paywalled. As of May, 2026, subscriptions can be purchased at an introductory price of 9 Swedish krona (approximately $0.98 USD as of May 2026) for the first two months and 249 Swedish krona(approximately $26.98 USD as of May 2026) per month thereafter.

Acquisition of Helsingborgs Dagblad

In the end of April 2014, Sydsvenskan acknowledged their intention to buy Helsingborgs Dagblad. A deal was reached in the end of May and the Swedish Competition Authority approved it around two weeks after. A strong reason was reported to be that both newspapers had seen their ad revenue decrease heavily.

Circulation

thumb|right|The former main headquarters in Malmö.

In 1998 the circulation of Sydsvenskan was 125,000 copies on weekdays and 146,000 copies on Sundays. The paper had a circulation of 129,300 copies on weekdays in 2005. It was 94,800 copies in 2012. The circulation of the paper was 99,800 copies in 2013.

See also

  • List of newspapers in Sweden

References

  • Sydsvenskan