thumb|right|250px|View out the sea
São João, named for John the Baptist (in Portuguese) is a civil parish in the municipality of Lajes do Pico in the Portuguese archipelago of the Azores. It is the only civil parish in the municipality with a border on the summit of Pico (2,351 meters). The population in 2011 was 423, in an area of 32.94 km<sup>2</sup>. It contains the localities Areia, Companhia de Baixo, Companhia de Cima and Ponta Rasa.
History
thumb|235px|left|Pre-renovation façade of the Church of São João
Oral tradition holds that São João was part of a large southern parish of São Mateus, in the primitive locality of Arruda, some from the centre of Lajes. The name, Arruda came from a medicinal herb that prospered in the landscape of the parish, a region known for extensive arable agricultural parcels dedicated to cereal production (particularly wheat). At the time of settlement, the parochial church held an extensive 20 alqueires of land in cultivation, as well receiving an annual tithe equal to 15 alqueires. Around 1619 a small hermitage was erected by Domingos Marques and his wife, Silveira do Macedo, dedicated to this patron, whose image appeared on the beach. The small hermitage was expanded and elevated to the status of parochia (ecclesiastical parish) possibly after 1700, from affirmations of Ms. Silveira de Macedo. It was only on November 2, 1719, that the reliquary and images were returned to the hermitage of Santo António, following a lit procession, since the primitive church in Arruda was completely destroyed by lavas from the eruption. By 1829, this new church had outlived its parishioners, and through the initiative of its zealous parish priest, Father Silveira Bulcão, a new church was constructed, with the assistance of donations from the faithful in the Misericórdia of Horta.
Geography
thumb|235px|left|The coastal swimming area of Arinhas, along the southern coast
thumb|235px|left|After renovations and remodeling
The village of Sao Joao is located on the main roadway (Estrada Regional E.R.1-1ª) between hamlets of Terra do Pao (São Caetano) and Silveira (Lajes do Pico). São João comprises two distinct communities, the upper (Companhia de Cima) and lower (Companhia de Baixo) portions of the village.
The single-bell tower parochial church is in the lower district in close proximity to the small sea port. It was extensively renovated following historical earthquakes, with a tiled front-facade constructed over quarried rock. A secondary chapel was constructed within the past decades to support the upper congregation in a modernist style. A park was also constructed around the lava flows that destroyed the original church (in 1720).
The village of Sao Joao is a quiet community that includes a cafe/mercantile shop, restaurants, an auto repair garage (in the location of the former village blacksmith's shop), and a commercial cheese factory. Being primarily agricultural community now (as whaling was discontinued in the 1970s), most of the grassing lands are located in the mid-altitudes, as dense vegetation dominate the top of the mountainous Achada Plain and Pico Volcano. Other landmarks include a small chapel used for the Holy Spirit feasts, in each of the upper and lower villages, and village squares constructed (such as the Largo de São João) to provide picnicking facilities, playgrounds and animal pens. Along the seashore, Ponta do Admoiro, provides a sand volleyball court, showers and picnic facilities adjacent to a point projecting out in the ocean, with small tidal pools and natural swimming area.
Economy
Whaling has been a vital industry in the district until recently, and the port of São João relied on the industry for its development. The clear and deep harbor supported the industry, allowing the commercialization of hundreds of whales annually.
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