Reebok Pump is a line of athletic shoes that was first released on November 24, 1989, by Reebok. It was the first shoe to have an internal inflation mechanism that regulated a unique fitting cushion in the lower and upper tongue to provide locking around the ankle.

History

In 1988, Reebok acquired tennis and ski brand Ellesse, along with its developmental technology including an inflatable tongue in a ski boot developed by Ellesse's founder, Leonardo Servadio. Reebok CEO Paul Fireman created an internal innovation team called Reebok Advanced Concepts, that brought the inflatable bladder design to a partnership with Design Continuum, an industrial design firm, to develop a shoe that used inflatable chambers that pump up for a custom fit, the Reebok Pump. A demo version of the Pump, a customizable inflatable/deflatable high-top shoe, was exhibited at the Sporting Goods Manufacturers' Association in February 1989. Fullfoot, midfoot, collar, arch, footbed and Dual Chamber support was offered at the time. Allen Iverson, Yao Ming, Steve Francis, Baron Davis and Jerome Williams showcased the ATR Pump during the NBA All-Star Game 2005. The following year, Allen Iverson's The Answer IX featured the Pump Auto/Off Smart Valve. In September 2014, the Keith Haring x Reebok Classic "Crack is Wack" collection Pumps, named after the 1986 mural, were released. That month, the Reebok Court Victory Pump was re-released.

Collaborations

From 2007 to 2009 Reebok partnered with ALIFE to create shoe designs. Reebok's retro program has collaborated with Rolland Berry, John Maeda, the Commonwealth store in Virginia, Boston's own Bodega, Ubiq in Philadelphia and Atmos in Tokyo.

25th anniversary

In 2014, Reebok collaborated with various designers to release the 25th anniversary edition Pumps.

thumb|200px|Pump shoes, pictured in 2014

200px|thumb|Pump Omni OG 2013 Re-Release

  • VILLA x Reebok Pump Question
  • Sneaker Politics x Reebok Pump
  • hanon x Reebok Pump
  • Kasina x Reebok Pump
  • Titolo x Reebok Pump
  • 24 Kilates x Reebok Pump
  • Social Status x Reebok Pump
  • atmos x Reebok Pump
  • The Footpatrol x Reebok Pump "G.O.A.T"
  • Crossover x Reebok Insta Pump Fury
  • Major x Reebok Pump
  • mita sneakers x Reebok Pump
  • Burn Rubber x Reebok Pump
  • INVINCIBLE x Reebok Pump
  • CNCPTS x Reebok Pump
  • ShoeGallery X Reebok Pump

References

  • "Inside the rise and fall of the iconic Reebok Pump on its 30th birthday" from ESPN (November 24, 2019)
  • Reebok Pumps It Up a Notch from ESPN (November 12, 2004)