thumb|upright=1.2|A reenactment of a medicine show in [[Ringwood, Illinois]]
Medicine shows were touring acts (traveling by truck, horse, or wagon teams) that peddled "miracle cure" patent medicines and other products between various entertainments. They developed from European mountebank shows and were common in the United States in the nineteenth century, especially in the Old West (though some continued until World War II).
Medicine shows usually promoted "miracle elixirs", sometimes referred to as "snake oil liniment", which made various claims such as being able to cure disease, smooth wrinkles, remove stains, prolong life or cure any number of common ailments. Most shows had their own "patent medicine" (products which were for the most part unpatented, but which took the name to sound official).
Entertainments often included a freak show, a flea circus, musical acts, magic tricks, jokes, or storytelling. Each show was run by a man posing as a doctor who drew the crowd with a monologue. The entertainers, such as acrobats, musclemen, magicians, dancers, ventriloquists, exotic performers, and trick shots, kept the audience engaged until the salesman sold his medicine.
History
Origins
thumb|Advertisement for Clark Stanley's Snake Oil [[Liniment]]
While showmen pitching miraculous cures have been around since classical times, the advent of mixed performance and medicine sales in western culture originated during the Dark Ages in Europe after circuses and theatres were banned and performers had only the marketplace or patrons for support. Hamlin's Wizard Oil Company troupes travelled in specially designed wagons, with built-in organs and space for musical performers. Their appeal was clean, moral, musical entertainment for the whole family. Part of their advertising included songsters, or small booklets of song lyrics and Wizard Oil advertising. and Peg Leg Sam (harmonicist-singer-comedian Arthur Jackson) played at a carnival in Pittsboro, North Carolina. It was the last show of the year for them; Kahdot died that winter. Born For Hard Luck, a documentary film about Peg Leg Sam, includes scenes from that last show.
"Doc" Scott’s Last Real Old Time Medicine Show
Perhaps the last of the medicine shows was run by Tommy Scott, who staged as many as three hundred shows per year until about 1990. As a teenager in the 1930s, Scott joined the "Doc" Chambers Medicine Show, established by M. F. Chambers in the late nineteenth century. Scott sang, played guitar, performed ventriloquism and blackface acts, and pitched Chambers's Herb-O-Lac herbal laxative. When Chambers retired in the late 1930s, Scott took charge of the show, performing for many years with his wife, Mary, and his sidekick, Gaines Blevins, known as "Old Bleb". Scott's daughter, Sandra, performed in the show as a singer, bass player, and acrobat, and from the 1960s onward managed the business end of the show. Herb-O-Lac eventually gave way to a mentholated skin liniment, which Scott dubbed Snake Oil. For decades, the show toured arenas and senior centers as "Doc" Scott's Last Real Old Time Medicine Show. From the 1960s to the 1980s, the show also solicited donations for charitable organizations such as the Lions Club and the Optimist Club.
See also
- Patent medicine
- Quackery
References
Bibliography
- Agnew, Jeremy. Entertainment in the Old West: Theater, Music, Circuses, Medicine Shows, Prizefighting and Other Popular Amusements. Jefferson, N.C: McFarland & Company, Inc., Publishers, 2011. Print.
- Anderson, Ann. Snake Oil, Hustlers and Hambones: The American Medicine Show. Jefferson: McFarland & Company, 2000. Print.
- Hartman, Donald K. Edward Oliver Tilburn (aka N. T. Oliver, Ned Oliver, Nevada Ned, and Edward Tilburne): The Profile of a Con-Artist. Buffalo, N.Y.: Themes & Settings in Fiction Press, 2022.. Nevada Ned was a prominent showman for the Kickapoo Indian Medicine Company.
- McNamara, Brooks. Step Right up. 1st ed. Garden City, N.Y: Doubleday, 1976. Print.
