The Coca-Cola Company has used various advertising slogans to market Coca-Cola since its inception in 1886. The company uses a combination of international advertising campaigns and national or regional campaigns. Following is a list of some of its slogans.

United States (also internationally)

Slogans used by Coca-Cola in its home country the United States may also be used in other countries.

  • 1886 – Drink Coca-Cola
  • 1905 – Coca-Cola revives and sustains.
  • 1922 – Thirst knows no season.
  • 1927 – Pure as Sunlight.
  • 1932 – Ice-cold sunshine.
  • 1963 – Things go better with Coke, with a related jingle performed by The Limeliters.
  • 1971 – "I'd Like to Buy the World a Coke", with a related song by The New Seekers
  • 1975 – Look up, America.
  • 1976 – Coke adds life.<!--- See Talk page for discussion, as it's not 1982 --->
  • 1985 – America's real choice
  • 1989 – Official Soft Drink of Summer
  • 1995 – Always and Only Coca-Cola; secondary radio jingle
  • 1999 – Coca-Cola. Enjoy.
  • 2001 – Life tastes good
  • 2020 – Together Tastes Better
  • 2020 – Open like never before
  • 1961 – Be refreshed
  • 1964 – Things go better with Coke
  • 2016 – Real Taste. Uplifting Refreshment
  • 2016 – Taste The Feeling
  • 2018 – Kia ora, mate (Greetings Mate or Greetings Death in te reo Maori)
  • 2020 – Together Tastes Better

Czech Republic

Coca-Cola was first bottled in Czechoslovakia in 1971.

  • 1982 – (Coke is it!)
  • 1951 – The Pause that Refreshes...benefits thousands of Egyptians
  • 1976 – (Coke Adds Life)
  • 1989 – (You Can't Beat the Feeling)
  • 2006 – (The Coke Side of Life)
  • 2016 – (Taste the Feeling)
  • 2023 – Recipe for Magic However, the company left India in 1977 after the government required the submission of its formula.
  • 2002 – (Thanda matlab Coca-Cola!) (Cold drink means Coca-Cola!)
  • 200x –
  • 2023 – Recipe for Magic
  • 2016 – (, The Taste of Life)
  • 1959 – Il miglior Ristoro (Coca-Cola refreshes you best)
  • 1957 – Skatto sawayaka (Very Refreshing)
  • 1952 – (Columbia)
  • 1987 – / (Mexico) (You Can't Beat the Feeling)
  • 2003 – (Life Tastes Good)
  • 1952 – 25 Years of Service in the Philippines
  • 2015 –
  • 2015 –
  • 2016 –Taste the Feeling
  • 2020 – Together Tastes Better
  • 1993 – (Always Coca-Cola)
  • 1963 – (Things Go Better With Coke)