is the protagonist of Murasaki Shikibu's Heian-era Japanese novel The Tale of Genji. "Hikaru" means "shining", deriving from his appearance, hence he is known as the "Shining Prince." He is portrayed as a superbly handsome man and a genius. Genji is the second son of a Japanese emperor, but he is relegated to civilian life for political reasons and lives as an imperial officer.

The first part of the story concentrates on his romantic life, and in the second, on his and others' internal agony. He appears from the first volume "Kiritsubo" to the 40th volume "Illusion".

"Genji" is the surname of a noble demoted from royalty. His given name is never referred to in the story, as is the case with most other characters. He is also referred to as , sometimes abbreviated as . He is often called Genji.

Hikaru Genji was attractive and talented, easily gaining the favor of those around him at a young age. Describing his superlative qualities, Murasaki Shikibu wrote: "but to recount all his virtues would, I fear, give rise to a suspicion that I distort the truth." His appearance tempted men and women alike, as he had smooth white skin and excellent fashion sense, which increased his fame and popularity.

The character of Hikaru Genji has had several adaptations in other media, from different iterations of The Tale of Genji. He is depicted as possessing unrivaled beauty and charisma in all subsequent media adaptations.