thumb|350px|right|Eastland Town Square

thumb|350px|right|Realm Library on Eastland Town Square

Eastland Shopping Centre is a large, indoor shopping centre complex located in the eastern Melbourne suburb of Ringwood, Victoria, Australia. The fourth-largest shopping centre in Australia, it first opened on 31 October 1967 and has since grown to host over 340 retail stores and services.

After years of planning, the tender from Eastland Shopping Centre Pty. Ltd. was accepted by Ringwood City Council on 1 February 1966. It was leased from the Council for 30 years on the site of a public park and sportsground. Some private properties were also compulsorily acquired by the Council to make way for the centre, including 13 houses, 14 shops and a private hospital. This was unsuccessfully challenged by the landowners in the High Court of Australia. It was the first time that these compulsory acquisition powers were used by a local government in Victoria.

Construction

Construction commenced on the two-level enclosed complex in July 1966 on the site of a former sporting field. Many existing buildings and vegetation were also demolished or moved. The initial centre cost $13,000,000 (1966) ($167,568,115.94 (2017)) to construct on a parcel of land just north of the Maroondah Highway.

Redevelopment (1993-1995)

In 1993, a massive redevelopment of the centre was announced. This $120 million project involved the demolition of the existing centre in its entirety except for the 4-storey Myer building which was instead refurbished. More existing commercial and residential buildings were demolished to make way for new car parking. After a series of three staged openings, the 'new look' Eastland was relaunched in May 1995 after it closed in March 1994. This extension brought the centre to with major retailers Myer, Woolworths and Kmart and 170 specialty retailers.

In December 1996, the Queensland Investment Corporation (QIC) purchased Coles Myer's 50% shareholding.

First expansion (2002)

In early 2001, QIC announced plans for an expansion of the new buildings. This included a Hoyts 12 screen cinema complex, new restaurants (including a Pancake Parlour), a Big W store, and a Bi-Lo Mega Fresh store. A regular Bi-Lo store opened instead in October 2002 with the cinemas opening on Boxing day later in the same year. This brought an additional 50 specialty stores to the centre, increasing its retail area by approximately and bringing the total number of car parking spaces to 4,878.

Second expansion (2013-2016)

Plans for further expansion of the centre were created in the mid-2000s. This was partially funded by the State Government committing $44.5 million over 2007 and 2008 for planning and construction.

QIC publicly unveiled the plans on 28 October 2013. The $665 million redevelopment expanded retail space from and included construction of an additional three storeys connecting the southern end of the centre with the Maroondah Highway. This included a new entrance to the third level of Myer, an outdoor public square with food and beverage outlets and a new public library. Office and hotel towers were also proposed adjacent to the new precinct together with a Target.

The first stage of the redevelopment opened almost two years later in October 2015 with the second on 5 May 2016.

Future development

The adjacent Ringwood Market site, built in 1984, is also owned by the same company that controls Eastland. It was demolished in 2009 to make way for a new retail/commercial development. The space was planned to be occupied by one of Costco, IKEA and Masters Home Improvement shops. Since then, Melbourne's second Costco Australia store was confirmed with construction commencing in August 2012. The store was opened on 20 November 2013, although a planned underground connection to Eastland was not built.

A second office tower on Bond Street opened in 2024 on the property next to Costco.

In January 2024, David Jones closed their store at Eastland. The former David Jones store was replaced by a relocated H&M in December of 2024.

Rebel Sport would relocate to the former H&M store, opening up a ‘Rebel RCX’ store, and the one of the biggest in suburban Melbourne on August 21st, 2025.

After much speculation on what would replace the former Rebel Sport, the center announced that TK Maxx would open on the 26th of February, 2026.

Retail

Major retailers include Myer, H&M, Uniqlo, Target, Kmart, Big W, Harris Scarfe, Cotton On, Woolworths, Coles, Rebel Sport, JB Hi-Fi and TK Maxx

Legacy and significance

Eastland was the first indoor shopping centre to be built in the eastern suburbs of Melbourne.

References

  • Project Site ACME
  • video animation
  • Project description (Eastland)