eWeek (Enterprise Newsweekly, stylized as eWEEK), formerly PCWeek, is a technology and business magazine. It was owned by Ziff Davis until 2012, then byQuinStreet, then in 2020 it was sold again to TechnologyAdvice, a Nashville, Tennessee marketing company.
The print edition ceased in 2012, "and eWeek became an all-digital publication"),
eWeek was started under the name PCWeek on Feb. 28, 1984. The magazine was called PCWeek until 2000,
Early promotional publications from PCWeek show them describing their key audience as "volume buyers", that is, people and companies that would buy PCs in bulk for business purposes. With this the magazine was able to show big computer companies that advertising in an issue of PCWeek was the best possible way to get their product seen by the biggest and most important buyers.
Later success
PCWeek grew. Scot Peterson became eWeek's main editor in 2005, having been, a Ziff-Davis employee
since 1995, and previously held the title news editor.
People involved in between PCWeek's initial success and change to eWeek were David Strom, Sam Whitmore, Mike Edelhart, Gina Smith, Peter Coffee, Paul Bonner, current editor Chris Preimesberger and many others.
Jim Louderback, a lab director at PCWeek as of 1991, describes how they were able to "get a product in on Wednesday, review it, and have it on the front page on Monday" and that "that was something we were the first to do".
Writers
Among former/current writers are:
- Jessica Davis
- Scott Ferguson, former Editor in Chief of eWeek, 2006 - 2012 (when eWeek stopped their print edition "and eWeek became an all-digital publication").
- Todd Weiss, Senior Writer ("all things mobile")
Influence
A famous part of PCWeek was the fictional gossip columnist by the name of "Spencer F. Katt". The column would cover all sorts of rumors and gossip about the PC Industry, and the character of Spencer F. Katt became a famous icon of the entire world of computing.
PCWeek had influence on the PC Industry that it covered and the success of business PCs contributed to the success of PCWeek. John Pallatto characterizes the rise of PCs in 1985 as a "social phenomenon", and says that "the most sought-after status symbol on Wall Street in 1985... was the key to unlock the power switch on an IBM PC AT".
PCWeek was licensed in other countries, notably Australia, where it was first published by Australian Consolidated Press. Towards the end of the 1990s, the title shifted to a publishing partnership between Ziff-Davis and Australian Provincial Newspapers where its final Australian editor was Paul Zucker.
One story from PCWeek that is well known is their coverage of "the famous 1994 flaw in the numerical processor in Intel's Pentium chip". The news they broke on Intel's processor, along with other research, caused Intel to actually pull back and fix their chips before offering new ones.