thumb|Domo (middle) and friends on a bus advertisement for NHK

is the official mascot of Japan's public broadcaster NHK, appearing in several 30-second stop-motion interstitial sketches, which are shown as station identification in between the channel's programming. The character is a furry monster that is boxy and brown and often has his big mouth wide open.

Origin

Domo-kun first appeared in short stop-motion sketches on December 22, 1998, to mark the 10th anniversary of NHK's satellite broadcasting.

The name "Domo" was acquired during the second episode of his show, in which NHK then-newsreader Shizuo Yamakawa said , which is a greeting that can be translated as "Well, hello there!", but which can also be interpreted as "Hello, Domo", and thus is a convenient pun (dajare). The kun suffix on "Domo-kun", the name used to describe the character in the Japanese versions, is a Japanese honorific often used with young males.

Development

Tsuneo Gōda, a stop motion animator and character designer, created Domo for NHK in 1998 and directed a stop motion animated TV series based on the character in 2008. Gōda says that by using stop motion one can "create a work filled with feeling".

Characters

Domo, the main character, is a brown, furry monster with a large, sawtoothed mouth that is locked wide open. His favorite food is nikujaga, a Japanese meat and potato stew. According to a Tokyopop press release of the Domo comic book, Domo "communicates sotto voce with a verve that only his friends can understand." Domo can only say his name. Clint Bickham, the writer of the Domo comic book, said that to him Domo's expression is "a sort of cheery wonderment. Like when a kid wakes to a room full of presents on Christmas day." While Domo's face has variants, to Bickham most of his expressions have "an underlying sense of fascination." known in Japanese-language versions as , a portmanteau of the words , (rabbit), and (old man, grandpa). Mr. Usaji is a wise old rabbit who has lived in a cave for decades, loves to watch television and drink astringent green tea. She has not had a boyfriend in ten years and she is seeking a platonic boyfriend. It continued to air until February 2009. Later that year, Nickelodeon also aired a series of 7-Eleven advertisements featuring Domo. Domo TV was released to DVD on July 1, 2009, along with every Domo commercial that had been produced to that date.

  • Tokyopop published an original English-language manga based on the character titled Domo: The Manga in the United States and Canada. Clint Bickham created the stories and crafted the dialog; Bickham said that he did "pretty much everything short of drawing it." The stories were drawn by Priscilla Hamby (aka Rem), Lindsay Cibos, Jared Hodges, Sonia Leong, Maximo V. Lorenzo (in the special 7-11 edition only) and Erie Horita. Bickham decided to use a series of short stories instead of one long story to "recreate the feel of the original series," "so hopefully, reading a story from the manga will feel the same as watching an episode of the show." Bickham said that writing the stories became entertaining when he "got into the Domo mindset." The writer said that Domo's thoughts do not need to be expressed in words as they are "always very simple and innocent." Bickham added that sometimes other characters speak for him. Bickham said that the Domo: the Manga stories "are driven by situations instead of dialogue." To prepare for writing the series, Bickham watched each episode multiple times; Bickham intended to "get a feel for the characters so that the jump from stop-motion to manga would be as seamless as possible." He added that "more than anything, I had to have fun doing it. I don't think you can create a good Domo story without fun."
  • In September 2015, the first music compilation based on Domo, Domo Loves Chiptune, was released on iTunes, Amazon, and all major music streaming services. The compilation features top artists in the Chiptune genre such Anamanaguchi and Disasterpeace. A Domo Loves Christmas compilation was released in November 2015.
  • Domo became well known outside Japan through a mock public service announcement that circulated on the Internet depicting Domos chasing a kitten with the words stating: "Every time you masturbate... God kills a kitten." An article from ICv2 stated: "This phony PSA is quite out of character with Domo's image in Japan."
  • Domo has 5 video games on the DSiWare on the Nintendo DSi Shop application for the Nintendo DSi. The 5 games are Crash-Course Domo, Hard-Hat Domo, Rock-n-Roll Domo, Pro-Putt Domo and White-Water Domo. On Facebook, Domo is featured in the social game Planet Domo.

References

  • Official NHK Domo website
  • Official Domo website
  • Meaning of Domo