Dennis Specialist Vehicles was an English manufacturer of commercial vehicles based in Guildford, building buses, fire engines, lorries (trucks) and municipal vehicles such as dustcarts. All vehicles were made to order to the customer's requirements and more strongly built than mass production equivalents. For most of the 20th century the Dennis company was Guildford's main employer.
Following a decade of financial difficulties original shareholders sold out in 1972 and Dennis's ownership has since passed through quite a number of hands. No Dennis haulage trucks have been built since 1985. The last Dennis fire engine left the Guildford factory in 2007. The Woodbridge site was sold, and a new factory, built in Slyfield in 1991, remained in use by a lineal business descendant, bus-maker Alexander Dennis, until 2020, when it too was closed down.
The Dennis brand is still used on Alexander Dennis buses, Dennis Eagle dustcarts and Dennis mowers.
Dennis Brothers 1895 to 1901
thumb|Dennis Brothers Speed King bicycle in Guildford Museum
thumb|The first purpose-built motor vehicle factory in Britain in Onslow Street, [[Guildford]]
Dennis Brothers was founded in 1895 by brothers John Cawsey Dennis (1871–1939) and (Herbert) Raymond Dennis (1878–1939) who made Speed King bicycles. They built the bicycles, initially from bought-in parts, and sold them from their shop, The Universal Athletic Stores, in High Street, Guildford. They made their first motor vehicle in 1898, and in 1899, their first car, The Dennis Light Doctor's Car. Though shown at the National Cycle Show this car was never put into production.
Their range of cars was quickly extended to 12 hp, 14 hp, 16 and 20 hp chassis fitted with tourer, town car and limousine bodies. From the Dennis Brothers stand at the 1903 Crystal Palace Motor Show the brothers sold almost £30,000 worth of cars and took many more orders. Larger models followed their first light cars. A 35 hp model in 1906 was powered by a White and Poppe engine. This power unit was soon fitted to all their vehicles.
Worm drive back axle
Until well into the early years of the twentieth century the back wheels of most vehicles were driven by a chain from each side of a differential fixed to the chassis frame. Dennis Brothers developed and patented a reliable worm drive into a differential mounted on the back axle. Another feature of that period was spring drive, a torsional shock absorber mounted at the input end of the drive line. van]]
thumb|1912 motor-fire-engine for [[Swindon Works]]
Commercial vehicle activity increased. Their first was a van for Harrods in London. Dennis made its first bus in 1903 and their first fire engine in 1908 — for Bradford Council Fire Department. The last car was made in 1913 after the Dennis brothers saw there was less competition in the commercial vehicle market.
The rate of growth of the business may be gauged from the regular expansions on their new site at Woodbridge Hill on the outskirts of Guildford — in 1907, 1910, 1912 and 1913. In 1913 Dennis Brothers moved their main operations to a new much larger building of almost four acres on the twelve-acre site at Woodbridge leaving their purpose-built Onslow Street premises solely for repairs. In March 1913 the investing public learnt that Dennis Brothers was a manufacturer of motor-vans, motor-lorries, motor-fire-engines, motor-cars etc. The brothers' offer of shares to the public was substantially over-subscribed and Dennis Brothers Limited became a publicly listed company. Rising international tensions precipitated a major contract for supply of 1,000 3-ton "subsidy" lorries to private buyers on terms set by the War Office. Taking the subsidy obliged the buyer to release the vehicle to the War Office in time of war. Materials had been ordered but no subvention lorries completed when the situation changed.
World War I
thumb|Motor mower
After August 1914's outbreak of hostilities production was reduced to the subvention type 3-ton military lorries, now supplied directly to the War Office, and the Dennis turbine fire engine. The Ministry of Munitions took complete control of the whole business in 1915. New buildings were added to contain the manufacture of munitions.
Between wars
1920s
Following 1918's armistice there was a glut of war surplus vehicles and a consequent collapse in demand for new trucks. The swap gave Dennis Brothers the controlling interest in White and Poppe. Alfred White and Peter Poppe joined the Dennis Brothers board but it was not until March 1933 in the midst of the 1930s depression that engine production was transferred from Coventry to Guildford.
One chassis was used for both lorries and buses. In the 1920s Dennis began to design and build separate chassis for their public service vehicles (buses) with a lower ride height. Pneumatic tyres were introduced. Forward control buses were added to their catalogue in the same decade. Both brothers died in 1939 and they are commemorated in the names of Dennisville's St John's Road and Raymond Crescent.
thumb|Wartime fire pump
Second World War
During the Second World War the Ministry of Supply restricted Dennis to lorries and allocated bus production to Daimler and Guy. Rolls-Royce diesel engines replaced Dennis petrol engines in the fire engines during 1951. New show vehicles in 1952 included a 5½ litre Centaur chassis with platform body, a Pax chassis with tipping gear and a lightweight body and the Stork chassis.
The AV1, a new diesel ambulance chassis, returned ambulances to the Dennis product line-up during 1954. The next year an updated heavy fire engine chassis received Rolls-Royce fully automatic gearboxes.
They were not yet in production but Dennis revealed their plans for new Loline model doubledeck buses at the end of 1956. Built with Dennis components they used a patented Bristol Lodekka chassis. The Dennis version was for the independent section of the market Bristol was unable to supply. During 1957 sales in both home and export markets fell. Demand for commercial vehicles did not recover after the Suez Crisis. The new Loline buses were in service and a variant new chassis was now available with front entry providing driver control of the door.
The 1960s
thumb|1961 Pax flatbed
thumb|1971 Dominant tipper
In the 1960s engines moved to the back of the buses. In April 1964 Dennis purchased the industrial tractor manufacturer Mercury Truck & Tractor Company, also Mercury Airfield Equipment that manufactured airport tugs and later baggage trailers and ground units, and Mercury Snow Control.
Potential passenger customers preferred their new vehicles front-entrance and rear-engined and Dennis had no bus in production to meet those requirements. Dennis chose to end bus manufacture in 1965 and concentrate on lorries which also faced declining demand. The disputes ended when the rebels were unable to find a buyer for the Dennis business at an acceptable price. Major changes were made to management and to the directorate. The following year turnover grew again and profits seemed to have made improvement. New capital was found for an expansion and modernisation programme and twelve months later the new chairman reported activities had been split into six clear-cut divisions and claimed they were "poised for recovery".
The shareholders were faced with continuing losses. Responding to their invitation John King of Pollard Ball took up the challenge and accepted the position of chairman of the board. Julian Amery, a former Minister of Aviation, joined the board as did a new CEO and a new finance director. The workforce of 1,300 was cut by 150, mostly white-collar workers. A banker was added to the directorate.
At King's suggestion Dennis Motor Holdings, was formed on 15 January 1970 as a holding company with all part-time directors. In June the chairman announced much greater losses in the subsequent half year but he remained optimistic. They listed their products as: commercial vehicles, fire engines, refuse collection vehicles and aircraft tractors.
In 1971/72, Dennis sold 101 houses in Slyfield's Woking Road and in Midleton Road, Dennisville.
Hestair Group
;The Vehicle Division of Hestair Engineering
Dennis Motors 1972 to 1977
thumb|[[Dennis Dominator with Alexander body]]
In March 1972 Hestair made a successful takeover bid for Dennis Motor Holdings. It took effect in May 1972. With Dennis came 35 acres of sprawling red brick factory on the Guildford by-pass. Hestair announced it intended to sell surplus land.
Hestair was a new industrial investment vehicle managed by David Hargreaves. It had purchased street sweeper bodybuilder Yorkshire Vehicles and dustcart bodybuilder Eagle Engineering in 1971. Hestair's other interests were agricultural engineering, toys and employment bureaux.
Dennis Motor Holdings was renamed Dennis Motors Limited
In June 1972 the manufacture of trucks for haulage ceased. and new plant was bought for the Guildford factory.
Envec, an acronym for Environmental Vehicles, was chosen as the new brand name for marketing the municipal vehicles built by Dennis Motors, Eagle Engineering and Yorkshire Vehicles.
Non-specialist truck production for general haulage resumed in 1974 after a break of two years. New rear-engined single-decker and double-decker buses were announced in August 1977 after a bus-building break of eleven years. At the time of the announcement the workforce was 875 and Dennis Motors remained Guildford's largest employer. The first new bus was the Dominator with a double-deck body followed by more new buses named Jubilant, Dorchester, Lancet and Falcon. The Falcon chassis took either single or double-deck bodies. All these names belonged to previous successful Dennis models.
On 31 December 1977 Dennis Motors Limited was renamed Hestair Dennis Limited. A Queen's Award for Export was received in 1978. In February 1980 John Smith, the managing director of Hestair Dennis, was jailed for life in Baghdad for paying "huge amounts for commercial deals and secret information". Four of the Iraqis with him were hanged. He was not released until February 1988.
Phoenix was added as a brand name to all Dennis Eagle refuse collectors during 1978.
In February 1983, Hestair Dennis purchased Duple Coachbuilders. Between the two Hestair could produce complete vehicles with the new Duple-developed integrated body-chassis units. Duple owned Duple Metsec in Tipton, suppliers of bus body kits for assembly overseas. Hestair Duple 425 was displayed in October 1984 and in production a year later powered by Cummins engines. On 10 December 1985 Hestair Dennis Limited was renamed Dennis Specialist Vehicles Limited and again on 3 February 1986 to Hestair Specialist Vehicles Limited.
The re-organisation cost around £4 million covered by the sale of part of the original Dennis site. The Guildford workforce dropped from 700 to 400. Still one of Europe's largest builders of fire appliance chassis Dennis Specialist Vehicles was running at a loss.
In the 1980s bus engines stayed beneath the floor but were moved as far back as possible to release luggage space. At the October 1986 Commercial Motor Show Dennis introduced its Javelin design using a 6-cylinder Cummins engine mounted forward of the axle. Previous models had used Gardner engines.
The remaining business was the manufacture of chassis for fire appliances and public service vehicles.
Management buy-out
At the end of 1988 the Vehicle Division of Hestair Engineering comprised:
- Warwick's Dennis Eagle which held around 35 per cent of the refuse collector market, much of which was now carried out by private contractors to the local authorities and there was no longer a steady regular demand for replacement vehicles. Dennis Eagle represented about one-third of the Vehicle Division
- Guildford's Dennis Special Vehicles building PSV and fire appliance chassis.
- Blackpool's Hestair Duple, the coach body builder with
::Duple Services and
::Duple Metsec selling bus body kits for export.
::Bifort Engineering, a specialist in high technology plastic mouldings.
Trinity Holdings
Trinity Holdings 1989 renamed Dennis Group in 1997
Trinity Holdings, the management of the Vehicle Division of Hestair Engineering with the backing of banking institutions, bought Dennis from Hestair. Geoff Hollyhead, former head of the Vehicle Division, led the management buyout and was appointed chairman and CEO. The stated intention was to relist the Dennis group back on the London Stock Exchange.
Hestair Specialist Vehicles Limited was renamed Specialist Vehicles Limited on 7 March 1989. Dennis and Duple had developed the Dart, a midibus bought by London Transport as a one-man operated bus to replace their AEC Routemasters. At the end of 1989 Dart bodywork production moved from the closed Duple to Carlyle Works in Birmingham. The Dart was followed by the Lance which used independent front suspension to allow a low floor halfway down the vehicle.
The next year Guildford factory moved to Slyfield Industrial Estate and into new premises allowing room to increase production.
Carmichael Fire, a rival manufacturer of a range extending from Land Rover based fire tenders up to 8 x 8 airfield crash tenders, was rescued from its parent's receiver in 1992.
As intended Trinity Holdings was successfully floated in 1992. At that time it was described as a group of famous motor engineering names including Dennis fire engines, buses and dustcarts, Duple bus kits and Reliance Mercury airport tenders. Trinity claimed it was Europe's largest specialist vehicle producer making specialised products for niche markets. Dennis held 40 per cent of the British fire engine market, the Dart mid-sized bus was Britain's biggest seller.
In 1993, Trinity entered a joint venture with UMW in Malaysia to build buses in Malaysia from Guildford built chassis kits and Duple Metsec body kits. Trinity withdrew from the venture in 1998.
thumb|[[Schopf pushback vehicle]]
In December 1995, Trinity purchased the aircraft and cargo handling division of ML Holdings: Douglas Equipment and Schopf.
In October 1997 Trinity rebranded itself as the Dennis Group. It also revealed an order from Stagecoach Group for 100 Dennis Dart double-decker buses. In the first half of 1997, it produced made more than 1,000 buses and fire engines, restructured the assembly plant at Warwick and expanded its Guildford plant increasing capacity 25 per cent.
Low-floor bus chassis
thumb|1999 [[Dennis Trident 2]]
Henlys Group, the new name for Plaxton, made buses which it often mounted on Dennis chassis. For some years they had together made double-deckers for Hong Kong and British Columbia and mini-buses for English customers. The Dennis and Henlys combined production held 40 per cent of the British market. Combined along with third partner Volvo they held the biggest share of the US market. It seemed logical to put the Henlys and Dennis businesses together and Henlys made an offer to Dennis Group shareholders.
Mayflower, an engineering group that owned bus bodybuilder Walter Alexander, felt threatened by the almost-completed Henlys-Dennis tie up and launched a bid for Dennis. Volvo responded by announcing its backing for the Henlys Dennis merger. Mayflower revealed a proposed alliance with Daimler-Benz including collaboration on development of chassis, technical support, power unit supply and worldwide distribution.
Mayflower was angling for the Dennis-Henlys (and Volvo) strong position in the US bus market. It was believed Dennis's low-floor bus chassis design would fit the expected US demand for wheelchair-friendly buses and less polluting bus engines. That market was estimated to be around 15,000 vehicles each year. Mayflower's other core division, Mayflower Vehicle Systems, supplied panels to European and US manufacturers.
Mayflower won the contested takeover bid for Dennis Group and within a few months disposed of two Dennis subsidiaries it did not want. Subsequent events showed Mayflower paid too much for Dennis.
Divestments
- Carmichael International, Worcester manufacturer of appliances from Land Rover-based vehicles to all-wheel drive Cobra 2 airfield crash tenders, was sold in February 1999.
- Dennis Eagle, Douglas Equipment and Schopf were sold in July 1999 to NatWest Equity Partners.
TransBus International
thumb|The logo that was used. Still can be found on buses produced during TransBus' existence, for instance, the [[Alexander ALX400|ALX400.]]
thumb|[[Wright Crusader bodied Dennis Dart in Canberra, Australia]]
thumb|[[Alexander ALX200 bodied Dennis Dart in Rocky Mountain National Park]]
thumb|[[Dennis Trident 3 on Broadway]]
In 2000 Mayflower (Dennis and Alexander brands) and Henlys Group (Plaxton), aiming to save overheads, merged their British bus-making operations into a joint venture owned 70 per cent by Mayflower and 30 per cent by Henlys. The factories concerned employed 3,300 staff in seven places in Scotland and Yorkshire.
Specialist Vehicles Limited was renamed TransBus International Limited on 31 December 2002. Eventually TransBus Plaxton was sold to its managers, Brian Davidson and Mike Keane with the support of a private equity group. TransBus Alexander and TransBus Dennis were bought by a consortium which included David Murray, Brian Souter and Ann Gloag, and was branded Alexander Dennis.
TransBus International was dissolved on 19 June 2018, after several times being restored from dissolution since 2008.
Products
Fire engines
thumb|1916 [[Dennis N-Type|N-Type fire engine Jezebel]]
thumb|1953 F8 Fire Water Tender
thumb|[[Hong Kong Fire Services Department Dennis Sabre fire engine]]
Dennis fire engines were noted, from their 1908 outset, for their use of a Gwynnes made centrifugal pump or 'turbine' as a water pump, rather than the piston pumps used by other makers. This was more complex to build than the long-established piston pumps, but had advantages in operation. Where water was supplied under pressure from a hydrant, rather than by suction from a pond, this additional pressure was boosted through the centrifugal pump, whereas a piston pump would have throttled it. Piston pumps also gave a pulsating outlet pressure which required an air-filled receiver to even this out.
The Karnataka Fire and Emergency Services owns a pumper that was built by Dennis Brothers and delivered to the erstwhile Kingdom of Mysore in 1925 from England.
- N-Type 1905-1920s
- G-Type
- Big Four
- Big Six
- Light Four
- Ace
- F series - 1946-1970s
- Delta
- D series
- DS series - 1980s-1990s
- R series - 1976-?
- RS/SS series - 1978-1990s
- DF series
- DFS series
- TF series
- TSD series
- Sabre - 1995–2007
- Rapier - 1991- Early 2000s
- Dagger -1998-2007
Military vehicles of World War I
Over 7,000 Dennis 3-Ton lorries were built for the War Department during World War I. These 3-Ton lorries could reach 55 miles per hour and climb gradients as steep as 1 in 6.
Buses
thumb|Dennis Lance bus in [[Aldershot & District Traction Company livery]]
thumb|Dennis Lancet bus in [[Aldershot & District Traction livery]]
thumb|[[Dennis Loline III bus]]
;1926–1967
- E/EV (front-engined single decker)
- F/FS (bonneted single decker)
- G/GL (bonneted small capacity bus)
- H/HS/HV (front-engined double decker)
- Dart (bonneted small capacity bus)
- Arrow (front-engined single decker)
- Lancet/Lancet 2/Lancet 3/Lancet 4 (front-engined single decker)
- Lance/Lance 2/Lance 3 (front-engined double decker)
- Ace (front-engined small capacity bus)
- Mace (front-engined small capacity bus)
- Falcon (front-engined small capacity bus)
- Pike
- Dominant (underfloor-engined single decker)
- Lancet UF (underfloor-engined single decker)
- Pelican (underfloor-engined light-weight single decker)
- Loline
;1977–2000
- Dominator
- Jubilant
- Dart - front-engined full-size single-decker bus built in late 1970s
- Falcon
- Lancet
- Dragon/Condor
- Dorchester
- Domino
- Underframe of Duple 425 coach
- Javelin
- Dart/Dart SLF
- Lance/Arrow/Lance SLF
- Trident 2
- Trident 3
- R-Series
Trucks
thumb|1931 Dennis 30 cwt
thumb|1956 Dennis Pax
;Between wars
- Ace
- Max
- Max Major
;Post war
- Pax
- Horia
- Centaur
- Jubilant
- Stork
- Hefty
- Condor
- Heron
- Paravan
- Maxim
- Delta
Refuse trucks
Dennis were noted as specialist makers of refuse collection trucks, with compactors, bin lifters, tipper-body emptying and other specialised features for this market. The same market is now served by Dennis Eagle.
Military vehicles of World War II
- Loyd Carrier
- Churchill Tank
- Light Artillery Tractor 6 x 6 'Octolat' (a misnomer, standing for 'eight wheel light artillery tractor, retained when the design was abbreviated by one axle to reduce length and weight, and improve handling).
Conceived to meet a requirement for a simple easily produced and maintained alternative to the effective but costly and complicated Quad 4 x 4 tractor, the Dennis design steered on the first pair of wheels but dispensed with springs, substituting six oversized tyres for conventional suspension.
A centre-control driving position in a shallow lightly armoured body provided with ammunition lockers and sheltered under an overall canvas tilt resulted in a vehicle not instantly recognisable as truck. (Prototypes used a box body in place of the simple platform and conventional cab). Early models were powered by twin coupled Bedford engines but the final design was powered by a powerful Leyland 9.8 litre engine. Length was 20 feet (6 metres), height 7 ft 6 inches (2.3 metres) high.
Despite promising test results no production order was forthcoming.
Joint ventures
- UMW-Dennis Specialist Vehicles - joint venture with UMW, based in Malaysia (1995–2002), renamed UMW Vehicle Components after the end of joint venture
- Thomas Dennis - joint venture with Thomas Built Buses, based in the United States (1999–2003), renamed DaimlerChrysler Commercial Buses North Carolina after the end of joint venture
Notes
References
External links
- Dennis Group website
- John Dennis Coachbuilders - Fire Engine Manufacturers - Specialist Fire Vehicle Bodybuilder
- Dennis Mowers
- Dennis Society
- Dennis Specialist Vehicles records at Surrey History Centre
