Robert Philip Orlando also known as Bobby Orlando or just Bobby O (January 10, 1958), is an American record producer, indie record label owner, In the late 1970s, his professional interests turned to disco and shortly thereafter, he established his own record label, "O" Records.

Music career

Bobby Orlando has been active as music producer, songwriter, musician, and record label impresario.

Orlando is credited as one of the founding fathers of Hi-NRG dance music. His productions are easily identifiable by their dense synthesizers, rolling bass lines, and resounding percussion. Both Tennant and fellow Pet Shop Boy Chris Lowe admired Orlando's sound and productions, with "Passion" by the Flirts being a particular favorite, later describing it as "the most important song of our lives."

Orlando has influenced various Eurodisco, tropical house, techno, Italo disco, electronic dance music ("EDM") and hi-NRG releases. He has been cited by music historians for his contribution to dance music.

Recent Work

In 2025, Bobby O returned to recording with the album Energizer of Purpose, featuring 11 new tracks that continue his signature Hi-NRG sound. The album title references an expression Orlando has used since the early 1980s, reflecting his longstanding artistic philosophy and continuing influence on electronic dance music.

Production discography

Bobby Orlando productions:

{| class="wikitable"

|-

! Year

! Title

! Artist(s)

|-

| 1981

| "Desire"

| Roni Griffith

|-

| 1981

| "Street Music"

| The Bang Gang

|-

| 1982

| "Passion"

| The Flirts

|-

| 1982

| "(Don't Put Another Dime In) The Jukebox"

| The Flirts

|-

| 1982

| "Bring on the Men"

| Wow

|-

| 1982

| "Native Love (Step by Step)"

| Divine

|-

| 1982

| "Who's Your Boyfriend?"

| Eric

|-

| 1982

| "Calling All Boys"

| The Flirts

|-

| 1982

| "(The Best Part of) Breakin' Up"

| Roni Griffith

|-

| 1982

| "Beat by Beat (Listen to My Heartbeat)"

| Bobby 'O'

|-

| 1982

| "Shoot Your Shot"

| Divine

|-

| 1982

| "I'm So Hot for You"

| Bobby 'O'

|-

| 1982

| "She Has a Way"

| Bobby 'O'

|-

| 1983

| "Danger"

| The Flirts

|-

| 1983

| "Shake It Up"

| Divine

|-

| 1983

| "Take a Chance on Me"

| Waterfront Home

|-

| 1983

| "Givin' Up"

| Bobby 'O'

|-

| 1983

| "Love Reaction"

| Divine

|-

| 1984

| "Einstein"

| The Beat Box Boys

|-

| 1984

| "Helpless (You Took My Love)"

| The Flirts

|-

| 1984

| "West End Girls"

| Pet Shop Boys

|-

| 1984

| "One More Chance"

| Pet Shop Boys

|-

| 1985

| "From a Whisper to a Scream"

| Bobby 'O' with Claudja Barry

|-

| 1985

| "You & Me"

| The Flirts

|}

Oh Romeo discography

Oh Romeo, was a concept group created by Bobby Orlando. Each release featured different session singers.

{| class="wikitable"

|-

! Year

! Song title

! Label

|-

|-

| 1983

| "Try It (I'm in Love with a Married Man)" / "Lookin' Out"

| Bobcat Records

|-

| 1983

| "These Memories"

| Bobcat Records

|-

| 1984

| "Once Is Not Enough" / "Light of Love"

| Oh My! Records

|-

| 1985

| "One More Shot"

| Memo Records

|-

|1987

|"Living Out a Fantasy"

|}

  • The song "One More Shot" was also featured on the 1994 Avex Trax album Super Eurobeat Presents Hi-NRG '80s.
  • In 1991, the Hot Productions label released their greatest hits album, These Memories: The Best of Oh Romeo.

Notes

  • MassiveDance2010: YouTube channel with recent releases