The Anti-Apartheid Movement (AAM) was a British organisation that was at the centre of the international movement opposing the South African apartheid system and supporting South Africa's non-white population who were oppressed by the policies of apartheid. The AAM changed its name to ACTSA: Action for Southern Africa in 1994, when South Africa achieved majority rule through free and fair elections, in which all races could vote.
History
A consumer boycott organisation
In response to an appeal by Albert Luthuli, the Boycott Movement was founded in London on 26 June 1959 at a meeting of South African exiles and their supporters. Nelson Mandela was an important person among the many that were anti-apartheid activists. Members included Vella Pillay, Ros Ainslie, Abdul Minty and Nanda Naidoo. Julius Nyerere would summarise its purpose:
<blockquote>We are not asking you, the British people, for anything special. We are just asking you to withdraw your support from apartheid by not buying South African goods.</blockquote>
The boycott attracted widespread support from students, trade unions and the Labour, Liberal and Communist parties. On 28 February 1960, the movement launched a March Month, Boycott Action at a rally in Trafalgar Square. Speakers at the rally included Labour Party Leader Hugh Gaitskell, Liberal MP Jeremy Thorpe, Conservative peer John Grigg, 2nd Baron Altrincham, and Tennyson Makiwane of the African National Congress.
Expansion and renaming
The Sharpeville massacre occurred on 21 March 1960, when 69 unarmed protesters were shot dead by the South African police. This triggered an intensification of action. The organisation was renamed the "Anti-Apartheid Movement" and instead of just a consumer boycott, the group would now "co-ordinate all the anti-apartheid work and keep South Africa's apartheid policy in the forefront of British politics".
A part of the declaration:
