thumb|right|200px|Headquarters in [[Ada Township, Michigan|Ada, Michigan]]
Alticor is a privately owned American corporation run by the DeVos and Van Andel families. It was established in 1999 to serve as the parent company for a handful of business ventures, most notably the multi-level marketing company Amway and Amway Global, and a manufacturing and distribution company, Access Business Group.
In 2006, Alticor purchased cosmetics maker Gurwitch Products from Neiman Marcus Group Inc. and operated it as a wholly owned subsidiary until Gurwitch was acquired by Shiseido in 2016.
Alticor Corporate Enterprises
Founded in 1959, Alticor Corporate Enterprises is a subsidiary holding corporation of Alticor's non-direct selling companies: Amway Hotel Corporation, Gurwitch Products, Interleukin Genetics, Metagenics, and Fulton Innovation. Pyxis Innovations Inc., formed in 2000, purchased ownership in Interleukin Genetics and is a wholly owned subsidiary of Alticor Inc.
AHC+Hospitality
AHC+Hospitality, formerly Amway Hotel Corporation, is the Alticor hotel subsidiary. AHC owns several hotels in Grand Rapids and the British Virgin Islands.<!-- -->
The Amway Corporation purchased, refurbished, expanded, and renamed the Pantlind Hotel to the Amway Grand Hotel in 1981.
In February 2017, CWD Real Estate Development indicated plans to convert a downtown Grand Rapids building into an AC Hotels by Marriott with 130 rooms to be operated by AHC. By May 2017, Amway Hotel Corporation changed its name to AHC+Hospitality.