Alfred Domingo Herger (born November 4, 1942) is a Puerto Rican television show host and a psychologist. He has been labeled the Ed Sullivan of Puerto Rico in local media, due to his strong influence on Puerto Rican popular culture and his success as a television presenter.

Early life

Herger, of Spanish and German ancestry, was born in Arecibo, Puerto Rico and was raised in San Juan. As early as in 1958, while he was a teenager, he would provide local newspaper "El Mundo" with hit rankings of the most popular songs among San Juan youth. He would eventually become a radio disc jockey, renowned for his sense of humor and affable character.

Establishing Nueva Ola

Herger was the originator and leader of the Nueva Ola music revolution of the 1960s in Puerto Rico.

Herger was honored by the Fundación Nacional para la Cultura Popular, which recognizes important figures of popular culture in Puerto Rico on August 13, 2008.